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The 41st Annual Ford Holiday River Parade begins Friday,November 25 at 6 p.m. at the Tobin Center. You can watch it LIVE from theArneson River Theatre at 7 p.m. on the CW35. (SBG Photo)
The 41st Annual Ford Holiday River Parade begins Friday,November 25 at 6 p.m. at the Tobin Center. You can watch it LIVE from theArneson River Theatre at 7 p.m. on the CW35. (SBG Photo)
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Get your tickets now for the Holiday River Parade


SAN ANTONIO – It’s almost time for the 41st Annual Ford Holiday River Parade! Santa and Mrs. Claus are back in 2022 with more glitter, glee, and toys to carry on this wonderful tradition of turning on the holidays!

The parade begins Friday, November 25 at 6 p.m. at the Tobin Center. You can watch it LIVE from the Arneson River Theatre at 7 p.m. on the CW35.

Ticket prices range from $15 to $40. CLICK HERE to buy tickets...

The majority of River Walk restaurants offer dinner packages. CLICK HERE to view dinner packages...

The 41st Annual Ford Holiday River Parade is a San Antonio tradition that offers a spectacular one-hour parade along the San Antonio River Walk. This year’s theme, Tastes & Traditions Around the World will kick off the San Antonio tradition of ringing in the holiday season.

The parade grand marshal - all the way from Whoville - is none other than the Grinch. He’ll be starring the following week in the production of musical version of How the Grinch Stole Christmas at the Majestic Theater.

Always held the day after Thanksgiving, the parade and river lighting ceremony features 28 illuminated floats and over 100,000 lights (2,250 strands) illuminating the River Walk. The lights turn on from sundown to sunrise every day until the weekend following New Year’s Day.

Several free viewing areas on the east side of the River Walk between Pecan Street and Richmond Ave. are offered on the parade route (bring your own chair). This space is available on a first-come basis.

CLICK HERE to learn more...

4PM – River Walk closes to general public
5PM – River Walk gates open for ticket holder access
6PM – Parade begins at the Tobin Center and arrives later in other areas
6-7PM – Pre-parade show for ticket holders in the Arneson
7PM – Lighting of the River Walk
7-8PM – Televised Parade – Santa on last float!