Soft Launching

Going ‘official’ with your beau is an important milestone in every relationship, particularly in the age of social media. But in more recent months, bold proclamations of romantic pairings like couple selfies and going Facebook official have diminished in favor of something more understated. It's called soft-launching and it looks more like posting a picture of two cups of coffee on the table, or a short post on your insta stories of a man’s arm. Very subtle. For more trending stories, watch the full clip!