"Light The Way" Holiday Drive

"Light The Way" Holiday Drive

You can enjoy a celebration under the lights at University of the Incarnate Word's "Light The Way" Holiday Drive Sponsored by HEB. Eric Martinez and Julie bedingfield share what we can expect at this years event!

"LIGHT THE WAY" Holiday Drive
4301 Broadway, San Antonio

November 20-22


34th Annual Light the Way Celebration

Celebrate the 34th annual Light the Way Holiday Drive presented by H-E-B from the comfort of your own sleigh (vehicle). Come ready for a night under the lights at the beautiful University of the Incarnate Word campus. The experience will include a tour of the UIW campus, performances by UIW students, event activations along the route and a chance to see our special guests Red the Cardinal and Santa Claus!

Plan Your Visit

Light the Way Holiday Drive will be offered November 20 – 22 from 6:00 p.m. to 9:00 p.m. Guests are encouraged to reserve their free ticket below. (LIMITED QUANTITY) If you miss the celebration from November 20 – 22, we invite you to visit campus starting Monday, November 23 to enjoy the lights that remain lit every evening through the holiday season and conclude on January 6, 2021.

Event History

Every year, the University of the Incarnate Word (UIW) has hosted Light the Way on the Saturday before Thanksgiving, kicking off the holiday season in San Antonio for over 30 years. This year we continue our tradition while also maintaining social distancing by introducing a new format – a drive-thru celebration.

In previous years, the event featured live entertainment from UIW and UIW Brainpower Connection (Incarnate Word High School and St. Anthony Catholic High School) students. Guests could grab a bite to eat in the Food Truck Yard, enjoy activities for all ages in the Kids’ Corner, and shop from local vendors in Shoppers’ Lane. Guests could also take selfies with Santa and enjoy free cookies and cocoa. Additionally, UIW students, alumni, and their families could enjoy special events inside the Student Engagement Center during Light the Way. Months leading up to Light the Way, UIW students could help by volunteering to replace broken or faded Christmas lights, participate in the Display Board Contest, and help on the day of the Light the Way.

This year, we keep that spirit alive while we introduce new features designed to delight and bring our community together. Light the Way truly is UIW’s gift to the San Antonio community and celebrates history rooted in tradition. We hope that you will enjoy this celebration this year and join us for many years to come!